Posts Tagged: voice and tone

How to Create an Email Voice and Tone Guide

Every communication–even the most routine one–is part of your company’s overall presentation. So, is your business being presented the right way with every sent email? Here’s how to make sure all your email is the best reflection of your brand: by creating an email voice and tone guide.

Putting Empathy Back Into Email

Email customer service has its benefits—but the downside is it can come off as lacking empathy. Here’s how to make your email communication with customers more empathetic.

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